The athlete, the basket case, the princess, the brain, the criminal.
If you don’t recognize these characters and don’t immediately associate them to one of the best classics of the 80’s, then you must have been living under a rock for the past few decades.
As a PR person, what better way is there to present someone to the public than to stick a title or an image on it?
And yet, I feel that is truly limiting.
For those who have actually watched the movie, you’ll know that the entire movie was explaining that those students weren’t just their labels–they were something much more.
It made me think about how this could be applied to entertainment PR and clients such as Tiger Woods, Charlie Sheen, and Lindsay Lohan.
Maybe, just maybe, these people aren’t just a cheating husband, a drug addict, and an alcoholic.
And if they aren’t, a healthy does of the right PR would be able to bring out the true people they are, wouldn’t it?